Cases KFUMs Idrætsforbund

Can a nationwide association be managed with just one system?

What is KFUM’s Sports Federation?

KFUM’s Sports Federation is one of Denmark’s largest sports associations, with many local clubs and national activities that require extensive coordination and member management. With ZRM’s help, KFUM has implemented a customized CRM solution that strengthens communication and reduces administrative burdens efficiently.

The Challenge for KFUM’s Sports Federation

Before implementing ZRM’s solution, KFUM relied on manual processes and multiple different systems, making it time-consuming to manage members, events, and communications. The scattered data and lack of automation led to inefficiencies and limited KFUM’s ability to maintain engagement with its many members.

The Solution for KFUM’s Sports Federation

ZRM developed a CRM system that centralizes all member and event management while automating communication and follow-ups. The system was tailored to KFUM’s needs, enabling everything from member registration to event sign-ups in a single solution. The integration with Outlook simplifies email and calendar management, while user-friendly dashboards provide a quick overview of engagement and participation.

KFUM’s system includes:

  • Centralized member management and event coordination
  • Integration with Outlook for seamless communication
  • Automated onboarding flows and reminders
  • Custom reporting tools and dashboards
  • Setup of reporting dashboards
  • Automated surveys for feedback collection
They took the time to understand our needs, provided valuable input on our goals, and customized the solution to seamlessly support our daily operations.
Maiken Nøddesbo Development Consultant

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